TikTok Advertising & Data Policy
1. Who We Are
Advertising services on Rthyms, including all TikTok campaigns, are operated by RTHYMS LIFE CO. L.L.C., Dubai, UAE.
2. Scope
This policy governs campaigns we run via the TikTok Marketing API on behalf of artist and label clients through Rthyms-managed TikTok advertiser accounts.
3. How We Use the TikTok Marketing API
We use Campaign Management endpoints to create and manage campaigns, ad groups and In-Feed/Spark ads; Creative endpoints to upload client-approved video validated against TikTok's specifications; Reporting endpoints to retrieve performance data (impressions, views, clicks, spend, conversions) shown in each client's dashboard; and audience tools to configure agreed targeting.
4. Data We Receive from TikTok
Campaign configurations, performance metrics and aggregate audience insights. We do not collect TikTok user-level personal data beyond what the API returns for campaign reporting.
5. Data We Share with TikTok
Campaign settings, creative assets and, where enabled by the client, conversion events.
6. What We Never Do
We never sell TikTok data, never use it for any purpose beyond managing and reporting the relevant client's campaigns, never combine it with unrelated datasets, and never share it with unrelated third parties.
7. Retention
TikTok advertising data is retained for 24 months after campaign completion, then deleted or anonymized.
8. Spend Controls
Campaigns are created in a paused state and go live only after explicit client approval and payment.
9. Compliance
We comply with TikTok's Advertising Policies, Commercial Terms, Business Products (Data) Terms and Branded Content policies, and with applicable data protection law.
10. Contact
For questions about this policy, contact privacy@rthyms.com or legal@rthyms.com.